We set out to pursue other agendas, based on human values of authenticity, hard work, and to take advantage of modern technology to make it possible with a small crew. The idea was to work with small producers (generally working by hand) and present their creations directly to the public. The vexing and ridiculous intricacies of small business have provided challenges that caused us to face adversity and work in harmony with staff, suppliers, and we hope, customers.

We always try to work with small companies in every aspect of our work. We use a local ISP for our internet in Santa Fe, a small but excellent printer in Maine, and we buy our computers and supplies from specialized dealers. Plus, we love love love the US Postal Service, the greatest expression of democracy ever conceived.